DiscoverThe Profitable Idea: Strategies for digital Innovation and GrowthHow Zuno Reinvents Compliance Training with AI, UX, and Behavioral Science | Sanja Gardašević
How Zuno Reinvents Compliance Training with AI, UX, and Behavioral Science | Sanja Gardašević

How Zuno Reinvents Compliance Training with AI, UX, and Behavioral Science | Sanja Gardašević

Update: 2025-08-04
Share

Description

🎧 Episode Summary
In this episode, Thomas Wittig speaks with Sanja Gardašević, co-founder of Zuno Games, a Montenegrin edtech startup transforming compliance and ESG training through interactive microlearning and behavioral design. Sanja shares her journey from marketing to product innovation, and how Zuno combines AI, UX, and behavioral science to deliver bite-sized, engaging compliance training — used by banks, universities, and forward-thinking companies.

We explore what it takes to shift from a service-based model to a product-led business, and why AI ethics and ESG learning are becoming mission-critical for modern organizations.

💡 What You’ll Learn

  • How behavioral science and UX improve learning effectiveness

  • How Zuno’s AI engine transforms static PDFs into dynamic learning modules

  • Why microlearning is ideal for busy teams and compliance-heavy industries

  • What SMEs should know about AI governance and ESG training

  • Lessons from Zuno’s transition from agency to SaaS company

⏱️ Chapters
00:00 Introduction to Sanja Gardašević and Zuno
03:00 Behavioral Economics and the Human-Tech Interface
06:00 Transforming Compliance into Interactive Learning
09:00 AI-Powered Content Creation
12:00 UX and Engagement in Corporate Training
15:00 AI Ethics and Regulatory Training
18:00 From Services to Product: Startup Lessons
21:00 ESG Learning and What’s Next for Zuno

🔗 Links & Resources

  • 🌐 Zuno Games Website

  • 🔗 Sanja on LinkedIn

  • 🔗 Zuno Games on LinkedIn

    🔗 ⁠WITTIGONIA on LinkedIn⁠

  • 🌐 More from WITTIGONIA


  • Comments 
    In Channel
    About the IDEA,- Cast

    About the IDEA,- Cast

    2018-06-2406:28

    loading
    00:00
    00:00
    x

    0.5x

    0.8x

    1.0x

    1.25x

    1.5x

    2.0x

    3.0x

    Sleep Timer

    Off

    End of Episode

    5 Minutes

    10 Minutes

    15 Minutes

    30 Minutes

    45 Minutes

    60 Minutes

    120 Minutes

    How Zuno Reinvents Compliance Training with AI, UX, and Behavioral Science | Sanja Gardašević

    How Zuno Reinvents Compliance Training with AI, UX, and Behavioral Science | Sanja Gardašević

    Thomas Wittig | Presented by WITTIGONIA